A special profile created by Technicolor, the big name from many a Hollywood movie.
Why so special?
Anyone who has shot commercially with the Canon 5d MkII knows that their can be benefits to shooting with relatively flat profiles.
Particularly if like me you are mixing footage from the Canon XF305 with the Canon 5D MkII.
The XF 305 has good but muted colour, whereas the 5D is quite contrasty and the colours rather....vivid.
This can lead to fun and games with the edit, trying to get a consistent look.
So needless to say I have my own settings to make things a little more consistent.
There are other profiles out there, what makes CineStyle so special?
In the words of Technicolor...
So there you have it, worthy of investigation, I will be giving it a go.
Here is Vincent Laforet's take on it.
Crooked Path Films ran a test, which makes interesting viewing.
The really clever part is that Technicolor has made itself super relevant to DSLR shooters and therefore future film makers.
There are many big companies out there in their Hollywood ivory towers who are not engaging.
They will be the ones who will lose out as the wind of change blows.